Aruga’s Introduction To Media Training

10:00 am Free L2/155 Queen Street, Brisbane

We live in the age of the 24/7 news cycle and everyone has the power to be part of the conversation.

But it takes a skilled operator to cut through the noise and deliver your organisation’s Key Messages confidently and effectively.

Join Aruga for a masterclass in Media Training, facilitated by Aruga’s Director of Content and Walkley Award-winning journalist Belinda Seeney and Senior Account Manager Claire Bonney.

This introductory workshop is filled with insights, practical tips and expert know-how to help you master your media appearance and will:

• Provide an overview of the current media landscape
• Outline Key Message development and delivery
• Prepare you for media opportunities and speaking engagements
• Share interview and presentation tips
• Demonstrate how to maximise media coverage

About Belinda Seeney

Belinda is a Walkley Award-winning journalist and editor with more than 20 years’ experience. Her byline has appeared in newspapers, magazines and websites across Australia including The Courier-Mail and Sunday Mail, news.com.au, stellar, Qweekend, Queensland Taste and Brisbane News, where she wrote a weekly column. As Director of Content, she applies her solid print and digital grounding, industry experience, nose for news, eye for grammar and ear for a good yarn to crafting quality content across Aruga’s portfolio of clients. She is as adept at writing snappy bios and shareable blogs as she is developing messaging strategy and crisis communication plans.

About Claire Bonney

Claire is a skilled marketing and communications professional with a deep passion for the arts and not-for-profit sectors. Through a variety of creative and strategic roles spanning more than seven years, Claire has refined her skills as a talented publicist, clear communicator and organised manager. Prior to joining Aruga, Claire was State Media and Communications Manager for PCYC Queensland where she assumed responsibility for community engagement, organisational positioning, events and partnerships. Claire brings her signature determination, aptitude and wit to managing campaigns and projects for clients including RSL Queensland, RSL Art Union, Brisbane Powerhouse and La Boite Theatre Company.

10:00 am • 90 mins

Presented By




Business StrategyMarketing


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